Thandel is going to be a make-or-break film for Naga Chaitanya because critics have been breathing down his neck due to the lackluster performance of his recent outings. The Akkineni scion will need to deliver big with this Chandoo Mondeti directional, as a lot of money is riding on it in terms of budget. In order to recoup the high budget, the film will need to secure handsome deals for its digital and theatrical rights.
Thankfully, Thandel is hot in trade circles. Besides garnering the attention of distributors, the rustic thriller has managed to pique the interest of streaming giants, which have been jostling to secure digital rights, as the teaser and other promotional material turned out to be a big hit.
As per the latest reports, Netflix has bagged the digital streaming rights to Thandel for a whopping 40 crore. With this handsome deal, the makers of Thandel will recoup a major chunk of their investment. This is a great sigh of relief for both Naga Chaitanya and his producers. This means that the disastrous box-office performances of his last couple of films have had no impact on the business of Thandel. This is the highest price in Naga Chaitanya’s career so far.
Thandel is billed as a rural drama set against the backdrop of a fisherman’s life, which is inspired by true events. Naga Chaitanya plays a de-glam role for the first time in his career. Sai Pallavi is the female lead, and Devi Sri Prasad is scoring the soundtrack.
